29 May New Mitsubishi store to open at intu Lakeside
Mitsubishi Motors in the UK has signed a 10-year lease for a 1,281 sq ft store at intu Lakeside.
Designed by London-based creative agency Dalziel & Pow, the new store concept will feature the retailer’s latest vehicles, including the Mitsubishi Outlander PHEV – the UK’s best-selling ‘electrified’ vehicle – and will include interactive digital displays that invite customers to discover more about the brand and its model range.
The store follows the success of the retailer’s new online car buying service which will feature in-store, and coincides with the launch of two of its brand new models – the Mitsubishi Eclipse Cross and the Mitsubishi Shogun Sport.
intu Lakeside is the major retail and leisure destination in the south east of England, welcoming 20 million customers each year.