08 Feb GBK Launches Most Tempting Burger in Essex Ahead of Valentines Day
Renowned for their sensationally stacked burgers, national restaurant group GBK has just launched their most tempting burger yet, and she is now available to try in all GBK stores across the UK – but for a limited time only.
The ‘Side Chick Burger’ is the latest addition to GBK’s delicious and premium burger menu, but she’s not sticking around for long. The limited-edition burger, which comprises a crispy tortilla-chip-crumb chicken breast, grilled pineapple, sriracha mayo and a red Thai curry sauce, is a limited-edition item and will only be available until 31st March.
Labelled as ‘the one they told you not to worry about’, The Side Chick burger reflects the meal you’ve been craving when your everyday main order is just not hitting the spot. Indulgent and unconventional, the message behind the Side Chick burger represents a bold and fiery female, who is not up for keeps… and that’s her choice, not yours.
Jessica Wight, Head of Campaign Marketing for GBK, said:” Listening to our customers, we’re aware they tend to have their GBK favourite burger ,and they love the sense of loyalty they feel towards it. They tasked us with creating a special burger tasty enough to make them stray, and that’s exactly what we’ve done with Side Chick. It’s caused a stir already but make no mistake about it, this is a special burger you’re going to wish was sticking around forever – but it’s chosen not to, because that’s just the independent, fiery type of character they are.”
GBK were the very first to bring the gourmet burger concept to the UK back in 2001, and now run 35 stores across the country, including sites in London, Brighton, Birmingham and Manchester.
The Side Chick burger is priced at £9.95 and is now available to order in all UK stores and on delivery apps such as Deliveroo, UberEATS and Just Eat.