24 Jun Gary Lineker rolls back the years in launch gallery for The Lineker Edit with Vision Express
With summer on the horizon, Vision Express announces GaryLineker as its new brand ambassador, celebrating the partnership with the launch of the Lineker Edit – an exclusive range of stylish eyewear.
Available from 9th June both in-store and online, the Lineker Edit is made up of sunglasses and glasses and includes six timeless frames, each hand-picked by Gary, drawing upon inspiration from iconic style eras that have influenced him over the years.
Throughout his remarkable career, Gary has been a part of some unforgettable events, and it’s thanks to his eyesight that he has been able to witness and appreciate these moments. The edit looks to capture some of the milestones that have influenced his suave and sophisticated style.
So, to celebrate the collection, Gary has recreated some of his most stylish and iconic looks through the decades.
1970’s – Drawing inspiration from his days at Leicester City Football Club as a teenager, the Lineker Edit captures the Hollywood glamour of the ’70s, as Gary model’s the Unofficial UNSM0017 in a similar style to aviator sunglasses and DbyD glasses DbyD BioAcetate DB OM 5054, synonymous with the time.
1990’s – The Lineker Edit also captures the relaxed Mediterranean look of the ’90s, when Gary and his England compatriots reached the Italia World Cup semi-finals. Poolside, the chic selection oozes sophistication and confidence, with oval Unofficial UNSU0050 sunglasses to compliment the casual style of Capri.
2000’s – The transition from footballing superstar to suave TV pundit is captured as Garymodels Unofficial UNSU0050, a timeless pair of sunglasses similar to wayfarer, to encapsulate his versatility as a modern man in the final frame, designed to be reflective of Lineker’s style today.
Representing the most iconic fashion moments of Gary’s six decades, the collection includes three sunglasses and three ophthalmic frames, with sunglasses prices starting from an affordable £39 and £89 for glasses.
On the launch of the Vision Express Lineker Edit, Gary Lineker said: ‘I’ve had to come to the realisation that even though I don’t feel my age, my eyesight is deteriorating and so glasses have become an important part of my look and one of my key fashion staples. I’ve been lucky enough to witness some incredible moments in my life, so it is important to me that I’m still able to do so, without compromising on style. Partnering with Vision Express, I’ve selected a range of stylish, affordable eyewear that has something for everyone and I hope these classic pieces enable people to witness the world with perfect vision, whilst feeling confident too.’
