10 Sep Essex based Fairfields Farm Sign Deal With Costa Coffee in China
Artisan snack producer, Fairfields Farm, is celebrating a new deal to supply Costa Coffee outlets throughout China.
The Essex-based manufacturer, which is renowned for its hand-cooked crisps made from its home-grown potatoes, has already shipped three containers of its crisps out to China, destined for Shanghai and Beijing.
Two flavours will be heading to Costa Coffee in China: Lightly Sea Salted and Sea Salt & Black Pepper; representing a deal which is not only huge in volume, but also in its potential to reach millions of customers across China.
“British-made produce is incredibly popular in China and this deal with Costa Coffee is a fantastic opportunity for us to reach a whole new range of consumers,” comments Robert Strathern, co-founder of Fairfields Farm.
There are currently 440 Costa Coffee shops across China, with 1200 stores planned by 2022 so a contract like this is huge for the family run firm and has fantastic growth potential.
“Export is becoming a big part of our growth plan,” continues Robert. “We want people from all over the world to be enjoying our hand-cooked crisps and this deal with Costa Coffee in China is a fantastic step towards that.”