31 Jul Inside The Day Essex Hosted £52m Ferrari Convoy
Thousands of visitors lined the streets of Essex on Saturday 22nd July to celebrate Ferrari hitting a huge milestone; its 70th birthday.
To celebrate, a total of 108 cars worth a massive £52million assembled on the roads to form the biggest Ferrari parade spanning 1.8 miles.
With more Ferrari clients involved than any other 70th anniversary celebrations, motor enthusiasts flocked from all over the region to witness the 70th anniversary celebration, with Bond Street, Billericay High Street and Maldon High Street being packed out with over 5,000 people in each location, all hoping to catch a glimpse of the convoy.
As part of the excitement, the Ferrari celebration drew a mass amount of interest all over social media, with the closed road parade even seeing a number of spectators camp out along the route.
Leading the parade was the new limited-edition, LaFerrari Aperta worth over £3 million, turning heads as it roared through the streets of Essex.